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Archive for the ‘The RPIA Group’ Category


Having been around for 10 years, RPIA Group and Rick Crawford are in the business of helping bakeries succeed. Rick Crawford and Joe Baker from The Bakery Network talk about ‘what is and what will be’.

Read the full interview and learn about RPIA Group and what they can do for you.

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What’s Keeping You from Succeeding in the Baking Business?

Owning a Bakery is NOT just a job, it is an adventure. Don’t go it alone.

[SCHAUMBURG (CHICAGO), IL – August 11, 2011] – Meet BoB. BoB is your friend and as your friend, he’s going to do you a huge favor and share the perfect recipe for starting, owning and operating your own baking business.

So, who or what is BoB? BoB is the Business of Baking for Beginners Seminar that will teach effective tricks of the trade and behind-the-scenes knowledge that only comes with extensive years of experience.

Taught by vetted pros of the industry, the seminar is designed for aspiring bakers who are looking at entering the baking industry, as well as people in their first three years in the industry. The seminar will give them skill sets that will help them thrive, not just survive.

“I wish somebody could have helped us in the beginning.” Larry Merritt, bakery owner and founding member of The RPIA Group, said, “It was just plain hard – too many long days for too little money and costly mistakes! We need to try and make a difference for the new folks in the industry,” he said.

The Business of Baking for Beginners Seminar takes place on October 1 – 2, 2011 before the All Thing Baking 2011 Conference & Exposition October 2 – 4, both held in Schaumburg, Illinois.

The ALL Thing Baking Show (http://www.allthingsbaking.org) is the perfect follow-up to the BoB seminar and will polish the education experience. Since Schaumburg is only 7 miles from O’Hare Airport (ORD), this can be done in a few short days.

BoB is being held by the industry-savvy baking veterans of the RPIA Group. Celebrating their 10th year, RPIA Group is an assembly of progressive bakers that: relate as a peer group; share buying power to lower costs; enjoy rebates; and help with learning curves.

ABOUT THE BUSINESS OF BAKING SEMINAR
The Business of Baking for Beginners Seminar
Date: October 1-2, 2011
Place: Embassy Suites Hotel, Schaumburg (Chicago), IL
For Event Details & Registration: www.BusinessofBakingNow.com
Presented by: The RPIA Group

ABOUT ALL THINGS BAKING 2011 CONVENTION AND EXPO
Date: October 2-4, 2011
Place: Renaissance Schaumburg Hotel & Convention Center
Location: Schaumburg (Chicago), IL
For Information: www.allthingsbaking.org

During the seminar certified Master Bakers (CMBs) from around the nation will impart knowledge worth tens of thousands of dollars to entrepreneurs who want to explore joining the baking industry; or those looking to enhance their baking business.

At the two-day Business of Baking for Beginners Seminar, industry experts will provide key secrets on topics including:

• Opening a Store Outline – Experts & Contracts
• Great Distributor Relations
• Hiring Right Day One
• Marketing Boards – Great Value for You
• Concept to Reality and Types of Bakeries
• Social Marketing – Starting Right
And more!
“In the baking industry, the mistakes made during the first two years can mean the difference between success and failure,” Rick Crawford said, co-founder of RPIA Group. “Our presenters will bring a specific knowledge and expertise that will help attendees shorten their learning curve.”

Seating is limited, and a sellout is expected, so signing up soon is important. More information and registration can be found on the website www.BusinessofBakingNow.com.

“Coaching is a key, even companies that have been around for 30 years need fresh, honest eyes,” Crawford said.

ABOUT THE RPIA GROUP

Founded in 2001, RPIA Group has become a virtual co-op that empowers its members not only in purchasing power, but in intellectual pursuits. By uniting retail bakers, RPIA has been able to capitalize on the concentrated buying power represented by its members. RPIA offers more than purchasing programs. Since each member has their own experience and expertise, RPIA shares intellectual property as well. As a result, the RPIA Group is increasing growth, development and profitability for its membership by sharing and seeking innovative opportunities and strategies.

Currently, membership in RPIA is limited to retail bakers whose annual revenues are more the $1 million. In addition, members commit to paying all invoices within 30 days of receipt. In ten short years, the RPIA Group has grown from five to 95 plus members. For information about the RPIA Group visit www.rpiausa.org or contact Rick Crawford via phone at (800) 921-6108 or via email at rick.crawford@rpiausa.org.

For more information, please contact:

Rick Crawford, CMB
The RPIA Group
P.O. Box 803
Westfield, IN 46074
(800) 921-6108
eMail: rick.crawford@rpiausa.org

Deborah Daily
Buckaroo Marketing | New Media
7987 Wolford Court, Suite 200
Fishers, IN 46038
(877) 344-0290
eMail: dldaily@gobuckaroo.com

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Successful Bakery Entrepreneurs To Share Industry Secrets

July 26, 2011

RPIA LogoSchaumburg, IL – Certified Master Bakers (CMBs) with successful businesses from around the nation will be imparting knowledge worth tens of thousands of dollars to entrepreneurs who want to explore joining the Baking Industry. The CMBs, who belong to the RPIA Group, have put together The Business of Baking for Beginners, a first-of-its-kind seminar that will be held on October 1-2, 2011 at the Embassy Suites Hotel in Schaumburg, Illinois. This seminar will teach aspiring bakery owners effective tricks of the trade and behind-the-scenes knowledge that only comes with extensive years of experience.

The Business of Baking for Beginners seminar takes place on October 1st and 2nd before the All Thing Baking 2011 Conference & Exposition, also held in Schaumburg, October 2nd through October 4th. At the two day Business of Baking for Beginners seminar, other industry experts will provide key secrets to successful manufacturing, hiring, product packaging, marketing, and other vital business operations.

Members of the RPIA Group, an organization started 10 years ago to pool the knowledge of professional bakers operating successful businesses, decided to celebrate the groups 10th anniversary by developing The Business of Baking for Beginners Seminar. “The concept for a focused educational experience, detailing how to start and operate a bakery, is decades old,” says Rick Crawford, Managing Partner of the RPIA Group. “The baking industry never intended to be closed; quite the opposite is true.”

Larry Merritt, CMB of Merritt’s Bakery, Tulsa, Oklahoma—and a founding member of The RPIA Group— says, “I wish somebody could have helped us in the beginning. It was just plain hard – too many long days for too little money and costly mistakes! We need to try and make a difference for the new folks in the industry.”

 Rick Crawford RPIA GroupAs a result, says Crawford, “Our presenters will bring a specific knowledge and expertise that will help attendees shorten the time it takes to rise up the  learning curve. In the baking industry, the mistakes made during the first two years can mean the difference between success and failure. That’s why our 10th anniversary is the perfect time to launch this event and to share our best with the newest group of bakery owners. We have a mission to help and serve others new to the industry.” Pat Dwyer, Senior Trade Show Manager of The All Things Baking Conference stated, “ATB is delighted to have this comprehensive business program held in conjunction with our educational sessions and tradeshow. We are both happy and excited to add more value for our future owners, attendees, and exhibitors. By working together and supporting one another, we can positively impact our industry’s growth and development.”
More information and registration can be found on the website http://www.businessofbakingnow.com/

” The whole industry – from manufacturers to suppliers to customers – looks forward to the new businesses created by the kind of persons and entrepreneurs that will attend The Business of Baking for Beginners,” states Crawford. He adds, “For the first time in our industry’s history, 300 people will have an opportunity to do what others before them have yearned, for years.”

SOURCE: RPIA GROUP

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